Our Observations

Are Nonprofits Ready to Help Themselves in an Emergency?

When the Big Thompson River roared through northern Colorado last fall, nonprofits sprung to action to help people that were about to be impacted by the upcoming flood. What some didn’t plan on, though, was the effect the flood would have on their physical operations.

In an article recently in the Ft. Collins Coloradoan, local nonprofits discussed how offices failed to protect its technology and critical files from the floods. Not until it was too late did they realize they didn’t have a plan of action to prepare for a natural – or even an unnatural – disaster.

As a result, those nonprofits took advantage of a program from the American Red Cross called Ready Rating.™ Membership in the program, according to the organization’s website, provides a comprehensive assessment for nonprofits, associations and others on their emergency preparedness.

When organizations go through strategic planning, one item that often gets left off the table is crisis planning. Being ready for any emergency, whether it's for your clients or your organization, can make sure operations continue even when unforeseen circumstances occur.

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